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Conscious

Conscious Series: United By Blue

At Otrium, we are committed to a future where all clothing produced is worn. Our core mission is to connect excess inventory with new owners, ensuring a win-win situation for both brands and consumers, while preventing this unsold stock from finding its way into landfill. Alongside this mission, we aim to empower our customers to shop responsibly through our collaboration with Good on You, a leading impartial sustainability organisation that rates brands against three key criteria - labour rights, environmental impact, and animal welfare. In line with this partnership, we are showcasing brands for whom sustainability is at the very heart of what they do.
At Otrium, we are committed to a fashion industry where all clothing is worn. We are continuously working to connect unsold fashion items with new owners.  A win for brands and consumers alike, we don’t want unsold inventory to end up in landfills. 
At Otrium, we are committed to a fashion industry where all clothing is worn. Our core mission is to connect excess inventory with its perfect owners, ensuring a win-win situation for brands and consumers alike, while preventing this unsold stock from finding its way into landfill. Alongside this mission, we aim to empower our customers to shop responsibly through our collaboration with Good on You, a leading impartial organisation that rates brands against three key criteria - labour rights, environmental impact and animal welfare. In line with this partnership, we are showcasing brands for whom conscious fashion is at the very heart of what they do.
At Otrium, we are committed to a fashion industry where all clothing is worn. Our core mission is to connect excess inventory with its perfect owners, ensuring a win-win situation for brands and consumers alike, while preventing this unsold stock from finding its way into landfill. Alongside this mission, we aim to empower our customers to shop responsibly through our collaboration with Good on You, a leading impartial organisation that rates brands against three key criteria - labour rights, environmental impact and animal welfare. In line with this partnership, we are showcasing brands for whom conscious fashion is at the very heart of what they do.
There is no such thing as the perfect conscious item or fashion brand: it’s not a black-and-white topic. There are, however, a lot of improvements brands can work on. We want to support brands that do better and empower you to understand what this entails. 
At Otrium, we’re committed to a future where all clothing is worn, by providing a global solution to unsold inventory and changing the way clothing is created and sold. We want to help our current and future brand partners stay on top of new and forthcoming laws and legislation around sustainability and achieve their Environmental, Social, and Governance (ESG) goals. 
We’re on a journey to make fashion smarter, giving fashion-lovers the best possible online retail experience and making sure every item of clothing is worn. Going forward, we’ll be sharing more about our conscious roadmap and responsible choices.
In the fashion industry, 12% of the garments that are produced stay unsold. 
At Otrium, we are committed to a fashion industry where all clothing is worn. Our core mission is to connect excess inventory with its perfect owners, ensuring a win-win situation for brands and consumers alike, while preventing this unsold stock from finding its way into landfill. Alongside this mission, we aim to empower our customers to shop responsibly through our collaboration with Good on You, a leading impartial sustainability organisation that rates brands against three key criteria - labour rights, environmental impact and animal welfare. In line with this partnership, we are showcasing brands for whom sustainability is at the very heart of what they do.

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